SWOSDA Blog
Growing Your Club – Updated
March 1, 2026 Introduction to Modern Square Dancing – Helping Clubs Grow There are many reasons why clubs do not grow. They do not form a committee to design achievable goals; their marketing plan and efforts start too late; club members prefer the ‘status quo;’ club...
Social Media Best Practices
Is your club using, or considering using social media feeds, such as Facebook to increase your promotional reach? If so, here are some guidelines to help increase the feed's perspective reach. You need to gain buy-in from the club's (formally) executive, (informally)...
Comfortable Connections
Square dancing is a team activity. It involves establishing appropriate connections between dancers. No matter which hand or arm hold is being used, dancers should always be aware of the need to aim for comfort when interacting with other dancers. This idea has been...
Seeking Free Publicity for Square & Round Dancing
(This is an excerpt from a presentation targeting a marketing initiative of the B.C. Square and Round Dance Federation – By Brian Elmer) The Press Release One of the best ways to reach a mass audience is by seeking free publicity in the press. In this case though, we...
“Selling” Square Dance To New People
By: Bernie Coulthurst Our marketing subject for this month is SELLING, the most important part of marketing the benefits of square dancing – FUN, FITNESS & FRIENDSHIP SET TO MUSIC! We will cover the common mistakes most square dancers make as they talk to a...
Why Do We Dance?
Why Do We Dance? We as Canadians are a very diversified and unique society exposed to many, many cultures and dances. We all listen to music and regardless of whom you are, we all feel some urge to dance at one time or another, or are expected to dance on occasion....
Dancing Can Reverse the Signs of Aging in the Brain
Physical exercise has an anti-aging effect on the hippocampus region of the brain -- an area that controls memory, learning and balance. A new study, comparing different forms of exercise -- dancing and endurance training -- undertaken by elderly volunteers for...
Can The Federation Help YOU ?
Ontario Square and Round Dance Federation How the Federation can help You The aims and objectives of the Federation are outlined fully on the website: http://squaredance.on.ca. Highlighted here are some of the more tangible ways in which the Federation can offer...
Rounds and Squares at a Dance
Squares and Rounds at a Dance: It’s All in the Timing… Did you know that a typical square dance has the same number of tips, regardless of whether or not round dancing is offered? According to our callers, they need about seven or eight minutes to rest their voices...