Who would have been able to predict that square dancing would be placed ˙on hold˙ due to a pandemic? The year 2020 certainly has been one that we will all remember and …… hope to forget! We really miss square dancing and seeing friends that we have met through our own Club as well as […]
Positive Thinking – Jan 2021
Nine months. Nine months of isolation, keeping to ourselves and trying to do the right thing. Trying to cope with and understand the new “normal”. If things are not bad enough, winter is here with it’s blowing snow and cold temperatures. The so-called “second wave” of Covid-19 is upon us. Dancing is at a stand […]
Ontario Federation – Newsletter Summer 2020
Over the last few months, the world has been turned upside down due to the impact of the COVID 19 virus. Our activity, whether it be square, round or line dancing, has taken a hit. Not only have our clubs been shut down , but our local dance events and the local, provincial and National […]
Social Media Best Practices
Is your club using, or considering using social media feeds, such as Facebook to increase your promotional reach? If so, here are some guidelines to help increase the feed’s perspective reach. You need to gain buy-in from the club’s (formally) executive, (informally) callers and dancers Make a plan that covers an entire year, including the […]
Comfortable Connections
Square dancing is a team activity. It involves establishing appropriate connections between dancers. No matter which hand or arm hold is being used, dancers should always be aware of the need to aim for comfort when interacting with other dancers. This idea has been developed in response to many complaints about handholds that squeeze painfully, […]
Seeking Free Publicity for Square & Round Dancing
(This is an excerpt from a presentation targeting a marketing initiative of the B.C. Square and Round Dance Federation – By Brian Elmer) The Press Release One of the best ways to reach a mass audience is by seeking free publicity in the press. In this case though, we recommend a different approach than inviting […]
“Selling” Square Dance To New People
By: Bernie Coulthurst Our marketing subject for this month is SELLING, the most important part of marketing the benefits of square dancing – FUN, FITNESS & FRIENDSHIP SET TO MUSIC! We will cover the common mistakes most square dancers make as they talk to a prospect who called them in response to one of their […]
Ontario Federation – Newsletter Summer 2018
Greetings to all! Our National Square and Round Dance Convention is almost upon us and we hope that many of you will be there to have a lot of fun, meet old friends, make new friends and just have a really good time. The Federation is pleased to be awarding caller training bursaries to the […]
Why Do We Dance?
Why Do We Dance? We as Canadians are a very diversified and unique society exposed to many, many cultures and dances. We all listen to music and regardless of whom you are, we all feel some urge to dance at one time or another, or are expected to dance on occasion. Dancing isn’t something that […]
Dancing Can Reverse the Signs of Aging in the Brain
Physical exercise has an anti-aging effect on the hippocampus region of the brain — an area that controls memory, learning and balance. A new study, comparing different forms of exercise — dancing and endurance training — undertaken by elderly volunteers for eighteen months, shows that both can have an anti-aging effect on the brain, but […]